Google Analytics


Google Analytics tracking capabilities is available in Absorb, and offers a wide range of tools to help you gain further information regarding your LMS. In order to enable Google Analytics in your portal, Admins can add their organization's tracking ID in under the Info tab within Portal Settings (tracking IDs look similar to this string: UA-000000-01).


If you are a System Admin, and do not see the option to enter this at the bottom of the Info tab page, please submit a support ticket and we'll be happy to have it enable this for you. Please note: if you do not have the System Admin role assigned to your account, you will need to reach out to the correct User within your organization to have them do this for you.


As you can see from the above screen capture, Google Analytics captures a variety of information like Page Views, Demographics, and Bounce Rate to name a few. You can read more information about the features of Google Analytics on their website at

Please Note: It can take 24-48 hours for data to being showing up in the standard reports within Google Analytics after support has updated your portal. Analytics data is not currently available for shopping cart transactions in order to avoid the risk of exposing learner information that isn't captured by our Privacy Policy and Terms & Conditions. Tracking is not available for the Admin UI, and Advanced reporting and customization is not available at this time.

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